Wondering how to make a perfect first impression? We consulted with Repêchage CEO and Founder Lydia Sarfati to give you vital tips on creating a professional image. Below, Sarfati contributes her expertise!
FabFitFun has established itself a reliable and fashion-forward purveyor of all things beauty- and fitness-related, and this spring, the subscription box service truly outdid itself! The Spring 2014 VIP Box was my favorite yet!
I just got back from a shoot in Montreal where we shot two collections and an assortment of editorial images. Being able to collaborate with talented people is vital to the growth of a stylist so I try to shoot numerous times a year, not only to fuel creativity, but to fuel my business, so it’s important for me to be extremely prepared. I need to maximize time, inspire the team, and creatively collaborate in an organized way so that the images/collections created are not only beautiful and interesting, but a representation of the brand and marketable.
We all have our beauty challenges, those little things that keep us from having a good hair day or a flawless finish. Mine is was frizz. Past-tense, because I'm happily frizz-free thanks to the revolutionary Cezanne Perfect Finish smoothing treatment, which I had the opportunity to receive at Casablanca Salon & Day Spa in Sherman Oaks, California.
This is a turning point for our industry. A non-professional was able to buy "professional-use-only" products and make a how-to video via YouTube that recommended using those products to lighten/bleach and tone her hair, while completely ignoring the manufacturer's instructions. Her video, which included harmful and dangerous information received 1.2 million views. As a salon professional, I created a video pointing out why what she did was unsafe. Now my video has been removed from YouTube, and I have been threatened with legal action.
For the past few years I have been showing my support to women with cancer by donating my hair to various charities that provide wigs to those in need.
Blondes aren’t the only ones having fun… beautiful brunettes turn their share of heads with radiant tones ranging from rich caramels to decadent chocolates. We certainly don't want our clients to be wearing boring brown...Now is a great time suggest fun color enhancements and take them from drab to fab!
We are privileged and excited to present a guest blog from Lydia Sarfati, a true pioneer in the beauty industry. Sarfati is the CEO and Founder of skincare and haircare giant Repêchage. She opened the Lydia Sarfati Skincare Academy in Secaucus, New Jersey, and continues to develop ground-breaking beauty products and services for the industry.
Here, Sarfati reveals some of the secrets to her success—specifically, how you can develop a mission statement for your business and cultivate your image. We hope you enjoy!
The hairnet, although today thought of as a cafeteria mom’s must-have, has a very significant ‘hair story’ in women’s history. During World War Two in the 1940s, women joined the workforce in droves, taking over jobs traditionally done by men. By mid-1943, nearly 90 per cent of single women and 80 per cent of married women were employed in critical work for the war effort. Of course the elaborate long hairstyles of the time proved hazardous on the job.
When planning our education - whether it be digital, online or show/classes - and when creating mood boards for editorial shoots, it’s always an inspiration to look at what happens on the runways.